What Are Your Long-Term Goals for Your Business?

What Are Your Long-Term Goals for Your Business?
Taken by Pavel Danilyuk on Pexels

As you move forward building your business, you will want to consider your long-term goals and exit strategy. After all, you are building a real business that can live on long after you stop doing it well, you can if you plan it right that including planning for the future. Let’s look at how you can create long-term goals and determine your exit strategy now.

Be Bold, Brave & Audacious

The cool thing about long-term goals is that they give you permission to think big. When you first start building a business, it’s hard to look too far into the future. But once you get some success under your belt, it’s time to start thinking about long-term goals. After all, if you do have designs on being the next Tony Robinson or Oprah Winfrey, it’s time to write that down right now so that you can develop a plan and follow it to get you where you want to be.

Use a SMART Goal Setting

To set goals properly, learn all you can about the SMART Goal framework. Essentially, the acronym means that your goals need to be specific, measurable, attainable, realistic, and timely. When you set goals like that, you can use that framework to set up an action plan that will get you to your ultimate goal.

Ensure Your Goals are Related

You cannot make short-term goals that aren’t related to your long-term goals and expect to be successful. All your short-term goals should help you get closer to your long-term goals. Essentially, once you set long-term goals, you can go back and set short-term goals that are in line with the bigger goals and in fact, lead you to success on those goals.

For example, when you lose weight, you may be focused on 1 to 2 pounds per month, but your long-term goal is to get to your healthy weight and maintain it for life, right? If you use a method to lose weight that is not sustainable for you, your long-term success is in jeopardy.

Review Your Goals Regularly

Yearly, if not quarterly, review your goals to see how things are working out. When you meet some goals, make some new ones that you can work toward. Don’t just reach one goal and then forget about it. Instead, make reaching one goal the catalyst for setting another, bigger, better goal for the future.

Develop an Exit Strategy

Most small home business owners don’t think this far ahead, and it’s a shame. You may be missing out on an opportunity for stability in life and work if you aren’t also trying to figure out when you will let go of the business by selling it, passing it on to family, or just retiring. Know what you plan so that you can work toward that in a realistic manner.

Regularly and realistically looking at your goals for the next year, five years, ten years, and beyond will also help you ensure that your short-term goals are really helping you achieve your goals and aren’t just busy work. You always want to ensure that the work you’re doing is creating progress and you can only do that by looking at the metrics, tweaking things, and then moving forward.

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