One of the most common needs in any business is putting text over an image. In fact, how to do this is one of my most frequently asked questions! And so, I put together a step-by-step explanation of how to add text to a photo with Canva. Putting text over a photo can come in handy in a TON of different ways; including social media posts, social media cover graphics, headers for your business emails, and even creating your own inspirational quotes or funny memes! You will need 2 things for … [Read more...]
3 Rules to Make Your Social Media Marketing Effective
If you are just starting to market your business on social media, ALL of the things to do and learn can get overwhelming! I boiled down the whole process into 3 rules to make your social media marketing effective. AND, the beauty of these 3 rules is that they apply to ANY type of business, and ANY social media platform. So let's dive in! Rule #1: Clearly show what you do or offer. This seems like a "duh" statement, but let me tell you... it's not! Any person should be able to come to … [Read more...]
10 Things to Try in Your Business (BEFORE You Have an Audience!)
Putting yourself out there in business can be intimidating. Especially if you are an introvert, (like me!) To take away some of that intimidation, you'll definitely want to think about these 10 things to try in your business (BEFORE you have an audience!) At the beginning, it can seem incredibly frustrating to NOT have an audience yet. When you have 10 followers on Facebook (and 2 of them are your parents....). When you are only getting a few page views on your website per month. When your … [Read more...]
How to Manage Your Business’s Social Media (when you’re not motivated!)
Have you ever been in a phase where you are just not feeling it?? It can definitely be a challenge to manage social media when you're not motivated! You know you should be “getting after it” with the social media for your business. But…. You would rather put it off and do just about anything else. Maybe the busyness of life has gotten overwhelming for a season. Or perhaps you’ve become discouraged in your business (or in your life!) Perhaps you don’t know what action steps to be taking, so you … [Read more...]
Crash Course – Setting up a Facebook Page for Your Business
Have you ever felt overwhelmed by the amount of things you are SUPPOSED to be doing on social media for your business? You're "supposed" to have your business on all these different social media platforms, setting up a Facebook page for your business, posting constantly, engaging with people there... and by the way - actually KNOW what you're doing! When all you really wanted was to get your product out into the world. Believe me, I have been there. I started as an "accidental" social … [Read more...]
30 Social Media Post Ideas – a month planned for you!
Nothing's better than having some great content ideas all planned out for you! Here are 30 Social Media Post Ideas that you can put into your content calendar today. These ideas can be used on any social media platform, and tailored to be useful in any business niche. Take these ideas, tweak them to fit your brand, and get your month planned! Tip: Are you the type of person who need to write things down? (Like me!) This is the best planner that I have found for organizing my business … [Read more...]
How to Find Your Ideal Customer
In your business, figuring out who your ideal customer is gives you focus. It allows you to know exactly what you should be doing and how you should be marketing. Because - Want to know something that’s exhausting? Being everything to everyone. Now, chances are that you know that feeling all too well! Every tendency in our culture pushes us to do more, please more people, push harder. What if there was a different way in our business? I’ll let you in on a secret: There IS a different way. … [Read more...]
30 Podcasts for Growing Your Online Business
Isn’t it amazing that we live in an era where you can find just about any type of education online? Between blogs, videos, courses, and podcasts - you can piece together any type of education you need! Over the past couple of years, I have become an avid podcast listener. When I am working out, folding laundry, or doing the dishes - I am generally soaking in some of my favorite episodes. Today I wanted to share some podcasts with you that are FANTASTIC for growing your online business! If you … [Read more...]
A Weekly Blog Checklist to Take the Overwhelm out of Your Week
One thing is for sure - if you are trying to grow and build your blog, the number of tasks to master can get overwhelming! Around every corner is one more things that you are supposed to learn, and “do daily from here on out.” I know I have felt that OVERWHELM along the way. Especially for those of us who are building our blog WHILE we are still working our full-time job, our part-time job, homeschooling, managing our homes - you name it! There are a LOT of things to wrangle in any given … [Read more...]
How to Use Micro-Holidays in your Marketing
What would it be like to live in a world where every day was a holiday? Well, I have news for you. Have you heard of micro-holidays? Micro-holidays are the random “days” that you may see mentioned on social media, in restaurants, or various other places. Things like “National Cheese Lovers Day,” or “International Talk Like a Pirate Day.” Why in the world should we celebrate these things? Because we can! That’s why. Almost anyone can come up with a fun holiday and declare it “a thing.” … [Read more...]
