Today we're going to run through a quick tip on managing your business's Facebook page on the go. FIRST, let's talk about the apps that you have installed on your phone or tablet. Facebook App This one is pretty obvious, and you likely already have it installed! But if not, you should install the regular, blue logo Facebook app. Facebook Pages Manager You can find this in the app store. It's a free app that you can download and use to manage your business's page. SECOND, … [Read more...]
How Many Social Media Platforms Should Your Business Be On?
One common question, especially when people are first putting their business on social media, is this: "How many social media platforms should my business be on?" This is a GREAT question to think through! My quick answer is this - Your business should be on at least 2 social media platforms. Here's why. Social media is vital for a business in this day and age, because this is where people generally are anyway. Social media is how you catch the eye of your customers. It's usually the … [Read more...]
Popular Social Media Hashtags for Each Day of the Week
Using popular hashtags on your Instagram and Twitter posts can be a great way to get some eyes on your feed! When you use a hashtag that other people are using, your posts may now also be seen by people following those hashtags. You're already posting great content, now it's time to get more people to see it! Need some tips on using hashtags on your pages? Head here! Day of the Week hashtags are always popular across Instagram and Twitter. A word of caution, before you use a hashtag, … [Read more...]
10 Things You Need to Edit on Your Business Facebook Page
In order to have a truly effective Facebook page for your business, there are several key things that need to be in place. You want to make your page a thriving and active place that communicates about your business. It should be a place full of great information, visuals that catch people’s attention, and it should also be FULL of engagement! Engagement is all of the likes, comments and shares on your page. THIS is the goal we are all aiming for on our pages! We want thriving pages that … [Read more...]
13 Tips to Beat the Facebook Algorithm (and get your posts seen!)
If you have your business on Facebook, no doubt you have noticed that it can be tricky to get people to actually see your posts! Facebook’s algorithm can get pretty limiting to businesses, but NEVER FEAR - there are some ways to work around it and get your posts in front of your people. What IS the Facebook Algorithm? The Algorithm is how Facebook limits and controls WHAT posts you see in your Facebook newsfeed, and also what ORDER those posts are placed in the newsfeed. At any given … [Read more...]
A Weekly Blog Checklist to Take the Overwhelm out of Your Week
One thing is for sure - if you are trying to grow and build your blog, the number of tasks to master can get overwhelming! Around every corner is one more things that you are supposed to learn, and “do daily from here on out.” I know I have felt that OVERWHELM along the way. Especially for those of us who are building our blog WHILE we are still working our full-time job, our part-time job, homeschooling, managing our homes - you name it! There are a LOT of things to wrangle in any given … [Read more...]
The Complete Guide to Instagram Stories
Would you like to get your social media posts in front of more people? Of course you do! With the algorithms on social media platforms that seem to bury posts, I think we can all agree that we could use some more EYES on our posts! One great way to get some more visibility is by using Instagram Stories. If you haven’t used this feature of Instagram before, these are the "stories" that are represented by the circles at the very top of your home feed on Instagram. When you press them, you can … [Read more...]
How to Use Micro-Holidays in your Marketing
What would it be like to live in a world where every day was a holiday? Well, I have news for you. Have you heard of micro-holidays? Micro-holidays are the random “days” that you may see mentioned on social media, in restaurants, or various other places. Things like “National Cheese Lovers Day,” or “International Talk Like a Pirate Day.” Why in the world should we celebrate these things? Because we can! That’s why. Almost anyone can come up with a fun holiday and declare it “a thing.” … [Read more...]
Popular Instagram Hashtags to use for Every Niche
If you’ve been hanging out on Instagram very long, you know that hashtags are everywhere! Finding the best hashtags to use can be overwhelming. So to help you out, I have compiled a list of Popular Instagram Hashtags to use for Every Niche. Without a doubt, hashtags are the key to getting noticed, getting views and getting followers. If you are new to hashtags, they are the # signs that you see, followed by a word. These are groups of posts and photos that are in-line with that particular … [Read more...]
What are the Differences between Instagram and Facebook Posts?
Without a doubt, two of the most popular social media platforms right now are Instagram and Facebook. It certainly makes sense for any business to have a presence on both of these platforms. But, did you know that you cannot post in exactly the same way on both? Well, you could. But your posts would be MUCH more effective if you tweaked each post for the specific platform that you are using! For starters, which of these 2 platforms do you gravitate toward personally? If you were to hop on … [Read more...]
